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 The Emblem
The shield with its divided fields of red and yellow
diamonds - within a blue frame - is based upon the
original ancient Coat of Arms of the medieval
Koenigsegg family from Schwaben, Germany. The
original is a single field of golden diamonds
surrounded by ornaments. Christian von Koenigsegg,
founder of Koenigsegg Automotive - can trace his
lineage back to the late 12th century when his
ancestors became Knights of the German / Roman
Empire.
When the logotype of Koenigsegg was created, it was
quite clearly a derivation of the original family
coat of arms. At the top end you recognize a
crowning ornament - a golden monogram on blue -
representing the letters KCC for Koenigsegg CC. The
Koenigsegg logotype was created by Jacob Låftman, a
highly talented grafic designer who unfortunately
passed away in 2002. Jacob was a close friend of
Christian von Koenigsegg’s; the two grew up in the
same neighbourhood and went to school together.
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